Benefits of Promotional T-Shirt for Brand Promotions

There’s nothing new with giving away promotional t-shirts during an event. But just because this traditional marketing technique has been used over and over doesn’t mean it no longer works. The most successful brands still routinely give away free shirts for the simple reason that they remain effective from a promotional standpoint.  Here’s why:

Wearable 

This is the most notable use for promotional t-shirts. Why is it a good thing from the marketing perspective? Because when worn, t-shirts turn into walking advertisements. People who wear your t-shirt can promote your brand anywhere and everywhere, helping to raise brand awareness. 

Boost team spirit 

Why not use your own team to carry your marketing message? Giving promotional t-shirts to your staff is always a good idea. They can wear your custom shirts to special company events to help attendees recognize them right away. You can also ask them to wear the t-shirts on specific days of the week in the office, or during team building events.

Customizable

There’s probably no wrong timing when it comes to giving away promotional t-shirts. All you have to do is ensure that the design is appropriate for the occasion.  They should be easy because shirts are highly customizable. You can pick the sizes, colours, and type of fabric. You can also choose to print your graphics in full colour or have them embroidered.

 The goal of giving away promotional items is to get people to use them so you can achieve your marketing goals. So, how do you get people to wear your promotional t-shirts?  You have to make them stylish and appealing. The fabric material should be high-quality, too. 

Be sure to work with an experienced supplier.  A good supplier offers t-shirts made of comfortable and durable fabrics.  They can see to it that the print quality or embroidery is excellent so that your logo or marketing message does not fade or unravel after just a few washes. 

What You Should Know About Printed Umbrellas as Promotional Tools

 Many businesses use printed umbrellas for marketing because these promotional items are cheap and effective. Are you thinking of having them made and giving them away at your next trade show or corporate event? Below are some things that you should know when promoting your brand using printed umbrellas.

High utility and value

Umbrellas make great gifts because they are practical. For many people, umbrellas are essential items—something they always have in their cars or offices; so they can be ready for sudden rains. Umbrellas are not something people will throw away after one use. Most tend to cherish and keep them. This is why successful brands invest in durable and long-lasting umbrellas.

More creative freedom

Unlike mugs, shirts, or caps, umbrellas have a bigger printing space, giving you more room for creativity. Check out some design inspirations for promotional umbrellas online, and you will be amazed how witty and creative some brands are at capturing their target market’s attention. You can put your design on the entire canopy or only use one section. Your imagination is the only limit. 

Available in different sizes 

This is another reason why umbrellas are great promotional products. Just select from the wide range of sizes, colours, and types according to your requirements or what your target market needs. Usually, large umbrellas such as golf umbrellas are best for families. If targeting young professionals or students, foldable umbrellas that are compact and easy to bring may be better options.

 Demands attention

Umbrellas can show off your logo or marketing message in a much better way than t-shirts, caps, and other items. Because they are held up, they are easier to spot in a crowd. Aside from this, umbrellas also move with people. Printed umbrellas are like walking advertisements under the sun or rain. 

Standout From the Crowd with Promotional Pens in Australia

A timeless promotional item that will never go out of style is the good old promotional pen. Many businesses and advertisers will agree that promotional pens remain effective even in this digital age. They are versatile, which means they can be used by any business in any sector or industry. They are also cheap to produce, functional, and practical.  Most people are happy to accept them because they are functional.

Pens are indeed some of the most effective promotional items that have been utilised for decades in the marketing industry. But if you want your promotional pen to stand out from the crowd, then you should think out of the box. Be creative and innovative. Read further to know more. 

1. Stay consistent with your brand identity when creating designs.

 The way to stand out from the crowd is to be yourself. You don’t always have to copy others. So, when designing graphics for your promotional products, avoid veering away from your official colour palettes, typefaces, and design elements. Everything about your promotional products should reflect your brand.

Staying consistent in your marketing materials can help people recognize and remember your brand. When personalising your promotional pens, consider choosing a colour from your colour palette. Use your official logo. 

2. Consider engraving your design instead of printing it. 

If you want to appear more professional and add a touch of sophistication to your promotional pens, engrave your design.  Engraved pens have a distinct charm. They are effortlessly elegant and durable. With today's engraving technology, you can produce all kinds of designs. You can put an engraved logo, tag line, or name onto the cap or barrel of any material. Another reason why engraving is better than printing is that it lasts longer.  You can be sure that your marketing message won’t fade.