Businesses have been using custom printed USB for promotions for many years. Your target market has probably received a lot of them in various shapes and styles in the past. Why should you bother using a custom printed USB drive if it's not exactly a ‘new’ marketing strategy? Because it has been tested and proven to be effective. It's almost a sure-fire way to attain your advertising goals!Here’s why:
Functional and always appreciated
Custom printed USB remains appealing to most people because of their utility. After all, flash drives aren't cheap. And who wouldn't want a spare USB drive for sharing files? That's one reason why companies keep on using branded flash drives for promotions as well as in marketing events and conferences.
Can be customized to fit your marketing message
One of the things to consider when choosing a promotional item is customisability. You must choose an item that is easy to customize you can fashion them into something unique to your brand. This is possible with USB drives!
You can print 2D or 3D bodies into whatever shape you desire. It can be as simple as your company logo or something related to your products. Customizing USB drives is fun. For example, if your business is related to construction, then you can give away USB flash drives that look like mini hammers or tiny houses. Or if you are in the healthcare sector, your custom printed USB can look like an injection or a capsule.
Combines the power of old-school and modern marketing
Unlike the other classic promo items such as mugs and pens, branded USB drives combine the power of offline and online marketing. Giving away branded flash drives during events allows you to interact with people at a personal level. Promoting your brand by preloading digital content in the USB drives lets you stay connected with them digitally. What some businesses do to successfully engage with people virtually is to preload links to their social media pages and social media accounts. You can do the same!
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