Is Gifting Promotional Plastic Pens a Good Strategy for Your Business in 2022?

 

Imagine this: You're at the checkout counter and see the customer service rep using these really cool, customised pens. They have their company logo on them and look way sleeker than any pen you currently own. So what do you do? You ask for one (or two). In fact, 9 out of 10 people have at least one personalised pen!

 

This is why gifting promotional plastic pens could be an effective marketing strategy in 2022. Here's why this promotional product is still relevant in the digital age:

 

Price

 

The beautiful thing about custom pens is that they are not only cheap, but if you buy them in bulk, they cost next to nothing per pen. This means you can get your brand out there without spending a lot of money. That said, don't expect the cheapest plastic option to give you extraordinary results. Be sure to choose a model that looks good and is valuable to customers.

 

Selections

 

The selection of promotional pens is practically endless. You can choose from a plethora of styles, colours, and sizes. This variety can be advantageous because it allows you to better target different groups of customers. For example, if your customer base is mainly composed of students, you could choose a pen with bright colours and fun designs.

 

Functionality

 

When you give people something that they will really use and benefit from, they are more likely to remember your business and appreciate it. Promotional plastic pens are functional because everyone uses them every day for a variety of purposes. Whether writing notes in class or signing an important document, these pens will come in handy for almost any situation.

 

Gifting promotional pens can be an excellent marketing strategy in 2022. You can target different demographic groups without spending a lot of money, thanks to the variety and affordability of these products. Plus, their functionality ensures that people will actually use them and remember your brand for a long time. If you're looking for an effective way to increase your company's visibility, promotional plastic pens are definitely worth considering.